Industry

Industry

Design tool

Product type

Product type

Figma plugin

Role

Role

Designer & Builder

Year

Year

2026

In-flow : AI content copy generator

An Figma plugin that generates contextual UI copy directly on your figma canvas.

The problem

Every design session, Designers lose time they couldn't account for. Not to bad decisions or unclear briefs; but to switching tabs.

Leaving Figma to brainstorm copy in an LLM, then coming back, then leaving again. Personally, that context-switching breaks my creative flow and pull my attention away from my work

Designers shouldn't have to choose between 'Lorem Ipsum' and leaving their workspace..

I started asking:what can I do to solve this? why does generating copy have to live outside the canvas?

What I Built

In-Flow is a Figma plugin that generates contextual UI copy directly on the canvas, powered by the Google Gemini API.

Select a text layer. Describe what you're designing. Choose a tone. Hit generate. Your copy appears. And without ever leaving Figma.

My role

I designed, and shipped this tool with no prior development experience.

Treating the build like a design challenge; I mapped the logic with Gemini and Claude, moved into Cursor to write and iterate the code, and debugged through constant LLM-assisted iteration.

Key design decisions

  • It uses world-class LLM intelligence to create everything from catchy headlines to detailed product descriptions

  • A custom tone options (between Professional, Casual, Playful, or Minimalist) to match your brand’s personality instantly.

  • Multiple variations of a copy generates on a single click

  • A built in context-aware tool - Tell the AI exactly what you’re designing (Onboarding, E-commerce, Fintech) for copy that fits your purpose.

Product Demo

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